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TAG Heuer represented a watch to honor Bundesliga

The cooperation between the strongest football league of the world (Bundesliga) and Germany and a Swiss lux class manufacture started August 1, 2015. Since this day and for the first time within 53 years of Bundesliga history a TAG Heuer watch house has been an official partner of the first and second division of the league, an official timekeeper and an official watch brand.

The cooperation meant for a long time began from the demonstration of TAG Heuer logotype at the time of the broadcasting football matches of Bundesliga and in some time it has greatly expanded. In November, 2015, Intel Corporation, TAG Heuer and Google company created a special application for exclusive smart watches TAG Heuer Connected. With the help of this application football fans received a wonderful opportunity to be always aware of the course of the game. All necessary information now is on your hand. At home or in the street, at work or at the guest house football fans and ordinary users of the application could learn any results of the match even without looking at the smart phone.

In December, 2015 the partners of the brand, EA Sports and a football league of Germany announced that TAG Heuer becomes an exclusive partner of Virtual Bundesliga. Virtual Bundesliga is a game released October 1, 2015 especially for such platforms as PlayStation 4 and Xbox One as a part of the championship FIFA-2016.

These and many other events became a boost for new discoveries. A year later a watch brand represented a watch dedicated to the German football league. The novelties are enclosed into the steel case models with a special polishing and satin finishing. The watch is equipped with a Swiss quartz mechanism, the dial is stylized as a football ball and a 45-minute scale with a brand wording Bundesliga is noticeable on the fixed bezel. An official logotype of Bundesliga ( a football player kicking a ball) is engraved on the back case.

The watch is sold in the box covered with leather. A basic variant of the model is provided with a black satin Nato strap with a steel buckle. Any customer can additionally choose a strap with the color of his favorite team and in general there are 18 different variants to choose from. According to colors straps will suit practically all the teams of the league including such ones as Bayer, Warder, Wolfsburg, Borussia D, Borussia M, Hamburg, Darmstadt, Schalke, Augsburg, Ingolstadt, Freiburg, Bavaria, Koln, Meinz, and RB Leipzig. The price of the model accompanied with an additional strap is €1,000.